Company News

• Assisting the Group's digital strategic transformation - consumer operation project launched

  2022 / 07 / 29

  Nowadays, the development of the Internet user group has entered the era of stock from the incremental era, and the company needs to respond to this change to carry out a digital strategic transformation, take the consumer-oriented as the guiding principle of the company's culture, and further tap the potential performance growth points of the stock users. To this end, we will establish more frequent and in-depth customer relationships by increasing social channels, social communication and contact methods, and integrate omni-channel data to conduct automated and precise marketing, establish a membership system, and enable the company to gradually establish a "consumption "Customer operation as the core" omni-channel sales model, establish a more effective link path with consumers, so as to maximize the energy efficiency of the company's cost input. The consumer operation project was officially launched in June. Next, we will establish a terminal image of the brand by opening up new sales channels and opening up consumer communication channels; improving maintenance scenarios and after-sales management services will not only maintain old customers, but also attract customers. New members join the membership, thereby enhancing the market competitiveness of MacEF's brands, and at the same time helping to enhance the stickiness and dependence with consumers, reconstruct the social relationship between brands and consumers, and create consumer-centric terminals Member service and interactive platform, and ultimately improve the group's brand influence. The company's consumer operation project is realized th

• Babyfirst joins hands with Huawei Hongmeng Zhilian to lead the intelligentization of child safety seats

  2022 / 07 / 15

  Babyfirst joins hands with Huawei Hongmeng Zhilian to lead the intelligentization of child safety seats On May 31st, the 2022 Harmony OS Connect Partner Summit was successfully held in Shenzhen. With the theme of "creating infinite possibilities and new space together", the summit not only announced the latest progress of the HarmonyOS Connect ecosystem, but also explored the business value and future brought by the HarmonyOS Connect ecosystem with partners from various industries. trend. Hongmeng Zhilian is Huawei's open ecosystem of intelligent hardware for the consumer sector. It is committed to empowering partners to jointly create innovative hardware products and intelligent solutions covering all scenarios. As a strategic partner of Huawei Hongmeng Zhilian, Mr. Xu Lihong, President of Babyfirst, attended the summit and presented Babyfirst innovative products. Mr. Xu Lihong introduced the cooperation experience and successful cases of Baybyfirst and Hongmeng Zhilian, and shared the infinite possibilities of child safety seats becoming intelligent. With